H&B News

Orticanoodles x Harmont & Blaine


The Dachshund Brand unveils the new “Winter Bloom” Collection with a special project at the crossroads of fashion, art, and green culture.


Harmont & Blaine introduces its new Autumn/Winter 2025 collection, Winter Bloom, through a special artistic collaboration with Orticanoodles—an acclaimed art collective known for their unique visual language. Together, they created immersive installations for the flagship store windows in Milan, Naples, and Madrid.

 

Famous for their unmistakable pictorial style, Orticanoodles use a technique that deconstructs and reconstructs images into vertical fragments, creating fluid and dynamic visual narratives where subjects intertwine and multiply, forming new realms of expression. With this vibrant and visionary language, the collective translated the collection’s values into art, crafting a visual rhythm where each figure takes on symbolic and emotional meaning.


The project blends the Winter Bloom aesthetic with urban nature, inspired by regenerative city landscapes such as Milan’s Biblioteca degli Alberi, Paris’s Promenade Plantée, and New York’s High Line. Flowers and biodiversity become protagonists not only of prints and textures, but also of the creative universe surrounding the collection.

 

The flagship windows will feature hand-painted floral murals on over 50 reclaimed wooden panels. Several of these panels will later be reassembled into stand-alone artworks—expressions of the collection’s poetic spirit and sustainable philosophy. Each panel tells a story of urban bloom, a burst of color that honors environmental awareness, material quality, and Italian artisanal excellence.

 

“Vivere a colori” becomes a manifesto shared between art and fashion—fueled by the vital energy of the painted gesture. In this fusion of creativity and nature, Harmont & Blaine and Orticanoodles craft a visual narrative that blossoms through city streets, bringing the expressive power and vision of a brand committed to joyful style and a sustainable future.