As part of its commitment to sustainability and social responsibility, Harmont & Blaine is choosing to take part in the development of sustainable projects in collaboration with Treedom, the world's first digital platform that allows you to plant trees remotely and follow online the story of the project that they help to create.

Since its founding in 2010 in Florence, Treedom has planted more than 4,000,000 trees in Africa, Latin America, Asia and Italy. All the trees are planted directly by local farmers and contribute to producing environmental, social and economic benefits. Thanks to this business model, since 2014 Treedom has been part of Certified B Corporations, the network of companies that stand out for their high environmental and social performance.

Together with this unique and valuable organization, we have started a long-term project that began recently with the planting of the first Harmont & Blaine forest in Ecuador, with 500 different varieties of trees including orange, white laurel, coffee, and Tolu balsam, to which more will be added over the coming months.

Harmont & Blaine is honored to be able to make a positive contribution to the environment together with Treedom, and to create a greener future. The company firmly believes in the importance of collective action in promoting change, for a fairer future, for everyone. By planting trees with Treedom, we are helping to cultivate hope, promote a healthier planet and create a lasting legacy for future generations. We believe that sustainability and corporate social responsibility are not just a necessity but an essential direction to make the right contribution to the environment we live in.