NEWS & EVENTS

News 12.10.2022

HARMONT & BLAINE OPENS A NEW SHOP IN MEXICO CITY

The dachshund logo makes its debut in the new luxury complex at Palacio de Hierro. Harmont & Blaine strengthens its long-standing partnership with the luxury department store Palacio de Hierro by unveiling a shop within the new Mítikah complex, which opened its doors to the public on 22 September in the Benito Juárez district, south of the capital.

The brand with the dachshund mascot opened a directly operated shop-in-shop in the men's clothing area, located on the 2nd floor of the building, offering local customers and tourists from all over the world an exclusive selection of garments and accessories characterized by that unique combination of creativity, color and comfort at the heart of the company’s vision.

Inspired by Harmont & Blaine's Mediterranean origins and Italian heritage, the space has been exclusively designed in every detail to reflect the brand's new image through contemporary textures with color playing a leading role. Sleek materials and finishes combine wood and brushed steel elements with the latest high-tech tools for an innovative and dynamic shopping experience.

The new shop reinforces and broadens Harmont & Blaine's retail presence in a market that has always valued the brand, its aesthetics and its codes of Italian style and quality, already expressed in Palacio de Hierro’s 14 leading locations across Mexico City, Estado de Mexico and Foranea.

The new Mítikah center is the largest shopping complex in Latin America with an impressive architectural development of 120,000 square meters spread over five floors including 280 locations consisting of boutiques, restaurants and entertainment areas. The building is flanked by a lifestyle center, a medical center and the tallest tower in Mexico City, complete with residential and office spaces.

News 19.09.2022

HARMONT & BLAINE AND DAZN: PLAYING TOGETHER WITH DAZN TALKS

Harmont & Blaine, which has always been close to the world of sport - football in particular - and DAZN, the leading platform in sports entertainment and official broadcaster of Serie A TIM, have partnered for the next two years.

The dachshund brand will be featured on the DAZN TALKS and will join the DAZN anchors on the field and in the studio. The DAZN TALKS are an innovative format - aired on the DAZN app and YouTube channel - in which footballers tell their stories without filters, answering questions in real time and freely interacting with the team of DAZN journalists.

For the ongoing season, the DAZN TALKS team includes Barbara Cirillo, Federico Sala, Alessio De Giuseppe, Orazio Accomando and Nicola Sechi. A collaboration in line with the positive mood of Harmont & Blaine's new brand statement feel good everyday style, highlighting that football and sport in general help to deal with life in a constructive way, spreading important educational values.

News 27.06.2022

HARMONT & BLAINE RECEIVES ITALY’S BEST CUSTOMER SERVICE AWARD

Harmont & Blaine has received the "Italy's Best Customer Service 2022-2023" award, which identifies the 522 brands offering the best customer service and provides a snapshot of the companies in Italy that are closest to and, in a certain sense, "friendly" to their customers, meaning that they offer high-quality service in their sector.

The list was created by Corriere della Sera - L’Economia in collaboration with Statista, an international research and analysis company that, through its business intelligence portal Statista.com, which has more than two million registered users, provides statistics and market research for companies.

News 27.01.2022

A FOUR-LEGGED EVENT TO LAUNCH THE HARMONT & BLAINE CAPSULE COLLECTION

Style and Harmont & Blaine joined forces to celebrate the collaboration between the dachshund brand and designer Andrea Pompilio. Dogs were the guests of honour...

The event, accompanied by the music of the deejay and TV presenter Valentina Pegorer, also served to celebrate the Capsule Collection designed by Andrea Pompilio for Harmont & Blaine. The designer himself attended the evening and showcased the new collection, which focuses on tone-on-tone nuances, never clashing and always accompanied by dense and de-saturated colour harmonies.

The shapes also change and adapt. While shirts, which have always been central to the Dachshund brand, gain volume, all the pieces part of a man's wardrobe are broken down and reconstructed in a surprising way. Pompilio's trench coats feature contrasting interiors, blousons boast velvet collars and shirts are characterised by all-over patchwork. And what about textiles? Soft hand and strong weaves are found in viscose cottons, poplin, linen cottons, gabardine and Japanese jersey.

The tradition of Neapolitan tailoring is updated and looks to the future. "The brand's Neapolitan origins are an imprinting of taste and spirit, which partly belong to me for biographical reasons," explains Pompilio. "His approach, his way of working with lines and colour," continues Harmont & Blaine CEO Marco Pirone, "add a note of subtle experimentation to the brand's lexicon. The idea is to surprise without distorting.”

News 11.01.2022

WITH THE "FEEL GOOD EVERYDAY STYLE" HARMONT&BLAINE REWRITES THE BRAND'S CODES

Harmont&Blaine writes a new chapter in its history, embracing the statement "feel good everyday style", the nowadays-distinctive aesthetics of the Italian brand founded in Naples in 1995.

Harmont&Blaine has redesigned its corporate identity, creating a new contemporary logo that enhances the brand's pillars of conviviality, cheerfulness, nonchalance and relaxation.

Through a playful and modern transformation of the lettering and a new position of the iconic Blaine dachshund, the new Harmont&Blaine logo reflects the lively, spontaneous and positive attitude of the brand.

The objective is to create a visual identity that reflects the brand's philosophy of "feel good everyday style" and the Harmont&Blaine wardrobe, characterised by constant experimentation with shapes, colours and materials, to meet the needs and desires of an increasingly diversified and conscious audience in search of a positive lifestyle.

For Harmont&Blaine the definition of new style codes is part of a wider growth project that includes the development of a new store concept, also aimed at redefining the brand image. The most recent openings include a boutique in China, a new flagship store in Naples and a series of corners within the El Corte Inglés department store in Spain.

News 21.12.2021

HARMONT & BLAINE PUSHES ON RETAIL IN CHINA, FIRST OPENING IN SHANGHAI

Harmont & Blaine, the Italian brand founded in Naples in 1995, continues its international expansion. After taking direct control of the distribution in Hong Kong - where the brand is present with a shop in Sogo Causeway Bay and will soon add another shop on the Kowloon side - one of the focuses of development over the next two years will be China, where the brand has just made its debut with the opening of its first boutique in Shanghai, at the Yaohan shopping centre, and will then continue its development in the cities of Beijing, Hangzhou, Nanjing and Chengdu

The direct management of the distribution with the opening of a branch in China is part of the growth path that aims to open fifteen boutiques by 2023, covering the most important Chinese areas and reaching a new category of clients, not focusing only on luxury purchases but aiming to enhance the value of style as an element of daily expression, under the sign of a playful elegance. Harmont & Blaine will also strengthen its presence by opening e-commerce through the WeChat platform during 2022.

News 25.11.2021

THE NEW HARMONT & BLAINE CAPSULE COLLECTION FOR AC MILAN TO BE AUCTIONED ON CHARITYSTARS IN SUPPORT OF FONDAZIONE MILAN

Harmont & Blaine, Official Style Partner of AC Milan, is auctioning the cult pieces of its new Capsule Collection dedicated to the Rossoneri team for charity on charitystars.com.

The auction will be held online from 6 to 16 December and the proceeds will support the social projects of Fondazione Milan, the club's public charity that promotes a positive model of life through the values of sport, which Harmont & Blaine is pleased to support.

For the second year running, the support will go to the Sport for All project, thanks to which girls and boys with disabilities will be able to experience the beauty of sport in an inclusive and tailor-made context.

News 08.11.2021

HARMONT&BLAINE AND AC MILAN

Harmont&Blaine, Official Style Partner of AC Milan, unveils the new Capsule Collection dedicated to the Rossoneri. The collection, made up of highly functional and easily adaptable pieces, will be available in selected stores and online.

Inspired by the First Team's official formal uniform, the garments invite fans to fully experience Milan’s style on and off the pitch: Elegant yet casual and carefree at the same time.

Perfect for those who like to get involved in every situation and have fun with style, the collection embodies the spirit of this collaboration: DRESS TO PLAY!

News 08.11.2021

HARMONT & BLAINE FOR "JORIT X LA REGGIA"

Wearable art: the Human Tribe by Jorit on special-edition T-shirts made exclusively for La Reggia Designer Outlet. These special-edition T-shirts feature three subjects from the world-famous street artist's iconic 'Human Tribe' project.

For the first time, Jorit's large murals will come to life and move through a series of wearable, affordable and ready-to-wear garments. This special collection is part of the wider art and fashion project "Jorit x la Reggia", which began in May with the artist's live rendering of Frida Kahlo at the landmark McArthurGlen centre in Naples: this large new piece will be on display at the Centre until November 2021.

The faces of three women appear on the T-shirts: Frida Kahlo, the Cumaean Sibyl and the blue-eyed Italian-Jamaican girl painted in 2015 on the walls of the former working-class neighbourhood of Bushwick in Brooklyn, New York.

These special-edition T-shirts are exclusively available for purchase from the Harmont&Blaine store at the La Reggia Designer Outlet, together with a personalised shopper bag.

News 20.05.2021

HARMONT & BLAINE LAUNCHES A SPECIAL CAPSULE COLLECTION WITH ANDREA POMPILIO ON SCHEDULE DURING THE NEXT MILANO MODA UOMO

With a view to a stylistic evolution aimed at affirming with new freshness the founding values of the brand - color, brightness, nonchalance and a decidedly Italian idea of preppy - Harmont & Blaine announces the collaboration with Andrea Pompilio for a special capsule collection in which the brand’s own codes are interpreted with subtle irreverence.

Marco Pirone, CEO of Harmont & Blaine, says: «Our DNA is strong. Equally strong is the desire to meet a new, contemporary and international audience that can be complementary to the existing one. We identified Andrea Pompilio as the ideal partner in this path for the precision of his stylistic vision, and for the linguistic affinity between his world and ours.

The idea is to surprise, without shocking, and Andrea's approach, his way of working with lines and color, adds a note of subtle experimentation to the Harmont & Blaine lexicon. The collection will follow its own distribution path, and is meant as an experiment whose duration for the moment is two seasons, but which could evolve further». Adds Andrea Pompilio: «Harmont & Blaine is a brand with which I am somewhat familiar: I have always seen it around me, I know its history and appeal quite well.

I appreciate its sense of color, the proclivity for shirts, and then the Neapolitan origins which are an imprint of taste and esprit, and which partly belong to me for biographical reasons. Ours was a natural and stimulating encounter, which I translated into an idea of masculine wardrobe made of pieces that can dialogue with a new audience. It is a challenge that I find enriching for both of us, and that I wanted to sign off with the idea of Made in Naples».

Andrea Pompilio's capsule collection for Harmont & Blaine will be presented with a special video content on schedule during the next edition of Milano Moda Uomo.

News 18.05.2021

IN CONVERSATION WITH STEFANO PIOLI & MAURIZIO GANZ: "PLAYING SMART"

The art of football is the theme of the new episode of the Casual Conversations series, with the special appearance of Stefano Pioli, coach of AC Milan, and Maurizio Ganz, coach of the women's team of the Rossoneri Club, of which Harmont & Blaine is Official Style Partner.

The interpretation of the brand’s distinctive codes, at the core of the Casual Conversations project, inspires the 3rd episode triggering a genuine conversation in which sport and its principles of sharing and inclusivity become metaphors for elegance, on and off the field.

The two special guests share with Harmont & Blaine the values of respect and the sense of belonging, as well as the belief that only those who always put themselves on the line, anticipating changes and changing times swiftly, can really achieve success and master the most demanding challenges.

Hosted at Harmont & Blaine’s showroom, the interview ranges from Stefano and Maurizio’s impressions about their careers, their way to consider sport as an approach to life, and their concept of smart football, to the discovery of the new Harmont & Blaine collections featuring the dachshund emblem - an icon of elegance and passion that connects AC Milan club’s winning spirit with the brand's smart casual style.

News 15.05.2021

LOVE THE OCEAN – BLAINE, OUR FIRST AMBASSADOR FOR WORLD OCEANS DAY

To celebrate World Oceans Day, Harmont & Blaine has created a special t-shirt featuring a colored illustration of the iconic dachshund Blaine as a scuba diver.
Designed in collaboration with American artist Jay C. Lohmann, the limited edition t-shirt in organic cotton is now available on harmontblaine.com.

In line with our commitment to safeguard the planet, our Spring/Summer 2021 Collection also includes the Love the Ocean capsule crafted with innovative Seaqual® fabrics made with recycled polyester fibers sourced from sea waste and post-consumption plastic bottles.

NEWS 30.04.2021

HARMONT & BLAINE LAUNCHES "STILE MILAN", AN INSTAGRAM PHOTO CONTEST IN COLLABORATION WITH THE ROSSONERI TEAM

Harmont & Blaine, the Official Style Partner of AC Milan, is launching a contest for all Rossoneri fans. From 26 April to 23 May 2021, fans of AC Milan will be able to offer their own take on 'Milan Style'.

The contest will be held exclusively through the company's Instagram channel: each participant will have to share, with an image on their profile, their own vision of the 'Rossoneri Style', using the official hashtag #StileMilan and tagging @HarmontBlaineOfficial and @AcMilan.

To take part in the competition, users must be of legal age and have a non-private account. The 100 most popular images, as voted for by an audience through a dedicated landing page, will be judged by a panel of experts who will decide the 21 winners by 10 June. Prizes up for grabs include 10 balls and 10 jerseys signed by AC Milan players and 1 video chat with Milan Legend Daniele Massaro.

The panel of experts includes AC Milan Legend Daniele Massaro; Tiziano Foglia, Head of Harmont & Blaine's Style Department; Cristiana Schieppati, Executive Director of Crisalide Press.

News 13.04.2021

25TH ANNIVERSARY COLLECTION / SS 21

Harmont & Blaine celebrates its 25th anniversary, and its history of challenges and achievements, with the release of an exclusive collection of 25 striped shirts inspired by the Mediterranean soul and style at the core of the brand since 1995. The signature pattern is reinterpreted with a contemporary twist playing with natural hues and vivid colors on sustainable and preferred materials.

The new men’s styles are crafted from ECOtone and BIOFUSION® cottons, both sourced from organic farming, and pure linens from Terre de Lin, the largest flax cooperative in Europe. The premium fabrics are supplied by the Albini Group, one of the world's leading producers of luxury shirting fabrics, as a further attestation to Harmont & Blaine’s strong link with the territory and prior commitment to keep the supply chain in Italy.

News 25.03.2021

HARMONT & BLAINE CELEBRATES EASTER WITH A LIMITED EDITION T-SHIRT

For Easter, our cuddly dachshund mascot 'Blaine' has been radically transformed.

To mark this special occasion, American artist Jay C. Lohmann has dressed him up like a bunny, with raised ears and a fluffy tail, ready to share his colourful eggs with the whole family.

Once again, the unique style that sets the whole range apart becomes, together with Harmont&Blaine's iconic 'Blaine' dachshund, the focal point of the illustrative artwork.

NEWS 19.03.2021

HARMONT&BLAINE CELEBRATES FATHER'S DAY WITH A LIMITED-EDITION T-SHIRT

Harmont&Blaine is celebrating Father's Day with a new limited-edition T-shirt designed in collaboration with artist Jay C. Lohmann.

Following the successful début of the "Blaine T-Shirt Series by Jay C. Lohmann", with a Valentine's Day T-shirt featuring a besotted version of Blaine with love hearts around his face, the iconic dachshund is this time joined by his puppy, held tenderly between his paws, to mark Father's Day.

The T-shirt featuring this original print—also available in junior sizes for the perfect father/son combo—is made from white organic jersey fabric and is available to buy from 5 March at harmontblaine.com

News 15.03.2021

ECO IS SMART: COOL & CONSCIOUS STYLE, INSPIRED BY SUSTAINABILITY

Harmont & Blaine’s love for nature lies in every detail of the new SS21 Eco-Smart collection, crafted with organic fabrics sourced from sustainable farming that applies safe, non-chemical processes to preserve biodiversity.

The commitment to reduce consumption and minimize the energy impact is manifested in a precise code of conduct shared with all employees and collaborators inside and outside the company.

The brand’s green vision and responsible approach enhance the smart casual and versatile style at the heart of every garment and accessory marked with our iconic dachshund Blaine. Discover the new SS21 Eco Is Smart Collection and help us protect and respect the planet.

NEWS 11.03.2021

IN CONVERSATION WITH THE JACK STUPID, THE CASUAL CONVERSATIONS SERIES EPISODE 2: “WOODLAND”

Style and Art Together

Created in collaboration with The Jack Stupid studio, the 2nd episode of the Casual Conversations series takes us on an immersive journey into nature, where landscapes of pure freedom and discovery are reconfigured through the creative duo’s signature “animation & live action” cut.

The WOODLAND video is a color vision of today’s outdoor explorers, wearing smart casual looks from our new FW21 collection, escaping from the city to admire the beauty and essence of the great outdoors in a seamless connection between man and nature.

The Jack Stupid duo captures the gentle and respectful soul of modern image hunters, the Harmont & Blaine birdwatchers, while searching for the perfect shot in the snowy forests of the Alps.

News 04.02.2021

HARMONT & BLAINE CELEBRATES VALENTINE’S DAY WITH A NEW LOVE-INSPIRED & ARTISTIC T-SHIRT

Harmont & Blaine celebrates the lovers’ day with the launch of a new limited-edition t-shirt designed in collaboration with Jay Lohmann. The tee’s customization is inspired by the Casual Conversations series, a new creative and expressive space that the brand has recently inaugurated by inviting the American artist to play with the iconic dachshund Blaine.

For the series’ Episode 1, Lohmann illustrated a cartoonesque gallery of 14 dachshunds in which each dog personifies a special mood or emotion making him almost human and even more adorable. This lovely gang also features the Blaine in Love friend with little hearts peppered around his face, now rendered in an original colored print on the new unisex t-shirt in white jersey.

The Valentine’s Day t-shirt is only the first drop of the exclusive “Blaine T-Shirt Series by Jay C. Lohmann”, which throughout the year, month after month, will unveil an illustrated print with a new dachshund Blaine designed by the artist for Harmont & Blaine. The t-shirts will be available at selected Harmont & Blaine boutiques and on harmontblaine.com

NEWS 26.01.2021

HARMONT & BLAINE LAUNCHES THE “CASUAL CONVERSATIONS” SERIES

A creative space inspired by the dialogue between style and art

Casual Conversations is a creative, crossover space where different voices come together to forge new visions inspired by Harmont & Blaine’s Italian soul and free-spirited style. It’s a dynamic playground, an evolving concept and a shared dialogue fueled with imagination, flair and freedom of expression. It’s a meeting of minds and a mix of ideas and influences that connect the brand’s curious and eclectic spirit to a series of local and international artists from the contemporary creative scene.

Each one is invited to dive into the Harmont & Blaine world and resurface with a yet unseen, personal perspective of the iconic elements at the core of the brand. All guest artists will instill their signature trait into unexpected and alternative narratives at the edge between style and art, product and storytelling. Casual Conversations is about triggering vibrant synergies and original collaborations while taking some time for a chat with truly creative and talented friends.

Episode 1: In conversation with Jay C. Lohmann

The first chapter of the Casual Converations series sees American artist Jay C. Lohmann taking over and reimagining Harmont & Blaine’s iconic dachshund through his singular painterly technique. Trained in Italy as a fresco painter and known for his profound understanding of color, texture and space, Jay drew a colored gallery of 14 dachshunds with each dog personifying a specific mood or emotion that makes him bold, fun, playful or even twisted. Blaine is happy, in love, breathless or fired up.

He sends kisses, he feels ecstatic or annoyed, he can high five or wear a punk studded collar. One after the other, the 14 dachshunds form a unique gang of lovely and irresistible mates with a cartoonesque imagery and an authentic human touch. The dachshund illustrations by Jay C. Lohmann for Harmont & Blaine will be also transformed into branded stickers exclusively available on Instagram.

News 15.12.2020

HARMONT&BLAINE LAUNCHES THE NEW AC MILAN CAPSULE COLLECTION WITH AN EXCLUSIVE CHARITY AUCTION TO BENEFIT THE FONDAZIONE MILAN ON THE PLATFORM CHARITYSTARS

The brand with the dachshund logo is ready to launch the new AC Milan Capsule Collection as the club’s Official Style Partner. The collection will be available to the public for purchase on 8 January 2021.

Before that, an online charity auction on the platform CharityStars will be held from 15th December to 23rd December to support the project “In gioco per il futuro” sponsored by the Fondazione Milan. The garments in the Collection, which correspond to the players’ official Travel uniform, will be auctioned off individually.

> The highest bidder of each single lot will not only win the Harmont&Blaine garment, but also a personal card autographed for the occasion by the player whose personality best matches the article on offer.

Thanks to Harmont&Blaine’s contribution, the total sum raised by the auction will be matched by the brand, doubling the proceeds for the project. charitystars.com/sempreconte The launch of the “Sempre per te. Sempre con te” campaign is dedicated to all AC Milan supporters and revolves around the notions style and elegance at the core of the partnership between Harmont&Blaine and AC Milan.

News 15.09.2020

HARMONT & BLAINE JOINS AC MILAN AS CLUB’S STYLE PARTNER

AC Milan and Harmont & Blaine have signed a new partnership. The Italian fashion brand, known by its distinctive dachshund logo, will be the official style partner of AC Milan for the 2020/2021 and 2021/2022 seasons, providing the official formal uniforms for the men’s first team, the women’s first team and their respective staff.

Harmont & Blaine has found its place alongside AC Milan, a team that transcends its own national borders to be an ambassador for the Italian lifestyle around the world. Two style icons that are coming together in a partnership that is rooted in an equilibrium poised between a deep love for their history and tradition and a desire to be ahead of the times.

“As an entrepreneur and as a great fan of quality sport, I can say that we are truly delighted to embark on this collaboration with AC Milan, a sporting excellence in Italy and all over the world and, first and foremost, an undisputed exemplar of the positive values that we share, such as loyalty, teamwork and daily commitment,” said Marco Pirone, Harmont & Blaine SpA CEO. The CEO of AC Milan, Ivan Gazidis, stated: “Our footballers will be able to wear an elegant uniform that is perfect for the national and international stage.

We are proud of this agreement with Harmont & Blaine. Tradition and innovation are merging to create a partnership that looks to the future with the same objectives. To export a sense of style that is not merely visual, but which also attests to key social and business messages”.

News 27.08.2020

HARMONT&BLAINE: ONE MAN, THREE WAYS OF INTERPRETING THE BRAND’S STYLE

Harmont & Blaine unveils its new Fall-Winter 2020/21 collection during men's fashion week in Milan. The collection is inspired by the “City Life” concept, i.e. a vision of cities as more inhabitable and—more importantly—sustainable places. With trend-setting looks and comfortable technical materials, the collection represents 3 key aspects of the everyday lives of modern men, while maintaining that free-spirited charm. WorkingTime: the aspect that takes up most of our time. As part of the collection, this theme has been interpreted with garments that satisfy today's needs in terms of mobility and performance, provide comfort and resist conventional, textbook norms.

The entire first part of the collection is described as workwear reinvented with comfort in mind. Jackets and shirts, made from innovative “wash & travel” materials, including washable nylon and non-crease fabrics that are well-suited to everyday routines in big cities and offer perfect style, provide outstanding performance. Conversely, the Wellness part of the collection is characterised by soft, comfortable clothing inspired by the time of day that’s just for us.

These garments, including sweatshirts, are made predominantly from comfortable jersey fabric. To emphasise its commitment to eco-sustainable clothing, the brand is introducing a selection of garments made from recyclable, eco-friendly materials, starting with the Fall-Winter 20/21 collection. Examples include trousers made from eco-friendly cotton and knitwear made from eco-friendly, 100%-Italian cashmere yarn (50% recycled and 50% pure fibre) in 16 different shades—an aspect that characterises all the brand's collections. All garments from the eco-friendly project feature special labels that identify them as sustainable products.

NEWS 18.05.2020

HARMONT & BLAINE REOPENS STORES

Since May 18th we have reopened all Harmont & Blaine stores.

Let's leave together, stronger and more beautiful than before.

Come back to visit us! We are ready to offer you a safe shopping experience full of surprises

News 29.04.2020

HARMONT&BLAINE: SOLIDARITY, DIGITAL PROWESS & DACHSHUNDS

'During the biggest health and economic emergency in modern history, we need to change our point of view, think bigger paradoxically, not only about ourselves but about how to help society, even before our business, because the two are intrinsically related and increasingly will be in the future. ”Paolo Montefusco, Ceo Harmont & Blaine

This is the approach that is guiding all the actions of the dachshund brand right now, more busy than ever in evolving and embracing the radical change we are experiencing. In this direction, the first charity campaign will start on Wednesday 29 April: #Unbassottoperlaricerca. The project was born with the desire to support those who are working to find a cure for Covid-19; on the brand's website - www.harmontblaine.com - 4 different plush dachshunds will be on sale, an iconic and much loved product, the proceeds of which will be donated entirely to the National Institute for Infectious Diseases Lazzaro Spallanzani, the first to have isolated the virus in Italy, a point of reference and Italian excellence.

"The concrete support, the desire for closeness and solidarity together with the desire to feel profoundly useful, are the values ​​with which this wonderful initiative was carried out and which, as Director of the Scientific Research and Care Institute, Lazzaro Spallanzani, I fully share with all my staff. " Declares the General Manager, Marta Branca. This project will pave the way for a commitment and a social as well as economic responsibility that the company sees as fundamental. On the business front, on the other hand, it is certainly the digital aspect and review of the experience to be offered to people around the world, the area on which the company is working the most.

'In the last month, online sales have grown by over 150% compared to the same period of the previous year - continues Paolo Montefusco - of which over 60% in Italy with 53% of new users, a sign that we are experiencing a change unprecedented cultural and mindset for our country. This led us, together with our digital partner - Giglio Group - to develop in record time a parallel site that manages all unsold items due to store lock down, as well as the development of a digital solution that allows virtual shopping in the coming months that gives the points of sale new tools to communicate and get in touch with their customers in a direct and personal way. '

“The world scenario has also completely changed in terms of purchasing behavior and methods. Since the beginning of the health emergency, digital has been the only sales channel that has guaranteed not only a turnover, but an important growth turnover for the fashion sector. The use of innovative solutions, capable of connecting online with physical stores and enhancing the products present in individual stores, will become increasingly important. Harmont & Blaine immediately sensed the change of scenery and followed the strategies developed with us and we are convinced that this is the winning path ”. Alessandro Santamaria, Managing Director of the Giglio Group.

Looking ahead, the company is adopting new solutions also in terms of support for the SS 21 sales campaign, with a real digital showroom that helps to tell the collection both from an emotional point of view and from a technical point of view. usable from all over the world. "The dachshund is a tenacious animal, which does not stop, but for the future, beyond all that is necessary to carry on as a brand, it will be necessary and essential to team up, not only internally but also between companies in the sector. , with the country and with Europe. '

Find out more about the #UNBASSOTTOPERLARICERCA project

NEWS 13.01.2020

HARMONT & BLAINE CELEBRATES THE RETURN IN FASHION WEEK WITH DJ SET BY SAMUEL AND THE NEW ATHLEISURE CAPSULE

Monday, January 13th, Harmont & Blaine marks the great return in the calendar of the Milan Men's Fashion Week with a presentation event at the wonderful location de il Tenoha.

An event/presentation of the new FW20.21 that told all the news of the collection as well as the brand. Many guests and friends of the brand came to celebrate the event: from Samuel, singer, songwriter, musician and judge of X Factor 2019 who had fun at the console and made the guests dance until late in the evening to Ringo, DJ and radio presenter; among others, many friends of the dachshund, web influencers Roberto de Rosa, Gian Maria Sainato, Andrea Melchiorre, athletes from the world of Golf as well as over 100 of the best students of the two important schools of fashion and design Marangoni and IED.
Many of them wore the garments of the new collection including the Move Jacket, part of the Athlesure capsule collection rather than Il Blaine, the new wool/cashmere sweater with 3D processing of the dachshund logo, revisited in a preppy key.

News 24.10.2019

HARMONT & BLAINE PUSHES ON DIGITAL AND OMNICANALITY: THE NEW GLOBAL PROJECT WITH LILY GROUP IS UNDERWAY

Harmont & Blaine and Giglio Group are pleased to announce the signing of an important agreement that entrusts the latter, on an exclusive basis, with the international management of e-commerce activities and the development of an innovative omnicanality project within the Harmont & Blaine stores.

The agreement provides for the complete outsourcing of all phases of e-commerce activities. In addition, the strategy aims to develop an all-round project that, thanks to its exclusive technology, will provide the brand with functions capable of efficiently and effectively integrating all physical stores with the virtual store, enriching and customizing the sales experience for its consumers.

The first step of the project foresees the launch of a new website at the beginning of November. Through the 4 hubs of the digital provider and the technological avant-garde achieved, the brand will improve not only the sales experience but also the efficiency in foreign markets that already represent an important part of the online business.

The agreement is part of a framework of important growth that the two brands intend to achieve in the coming years, making this collaboration strategic for both Harmont & Blaine and Giglio Group

Paolo Montefusco, CEO of Harmont & Blaine SpA, says: ''For some years now Harmont & Blaine has been putting the spotlight on digital, recording important growth trends in .com: +30% in 2017 and +39% in 2018. 2019 is also performing extremely well - with an online rate of +30% YTD - and we believe that this is only the beginning. Thanks to this important new project and the know-how of the Giglio Group, we will be able to give an even greater boost not only to the web but to the entire sales network to offer our consumers an increasingly contemporary and dynamic experience.

Alessandro Giglio, Chairman and CEO of the Giglio Group, comments: "I'm delighted with this collaboration with a very famous Italian company such as Harmont & Blaine: for us it represents further confirmation of a significant and recognised presence in a strategic sector such as fashion".

Alessandro Santamaria, Managing Director, comments: "The partnership with H&B represents an important challenge for the growth and consolidation of the digital positioning of the Brand, a challenge that we have taken up with great enthusiasm by developing an innovative omni-channel strategy capable of increasing sales in all physical and online distribution channels thanks also to important Crm logics.

About Giglio Group
Founded by Alessandro Giglio in 2003 and listed on the STAR segment since 2018, Giglio Group is a leader in Italy in the design, implementation and management of e-commerce platforms with high added value for the worlds of Fashion, Design, Lifestyle and, more recently, Food. It is headquartered in Milan and has branches in New York, Shanghai, Hong Kong, Rome, Lugano and Genoa. Thanks to its considerable specific experience, Giglio Group accompanies its client companies in the distribution of their products online through a unique platform of its kind, starting from the implementation of e-store monobrand created and managed at 360 °. It also integrates the activity with the dedicated placement on the main marketplaces in the world, guaranteeing the online management of both the new collections and the stock of inventories. The uniqueness of a "complete chain" online service thus ensures a sell through of 100%.

News 16.06.2019

THE DACHSHUND MOVES TO FLORENCE

On the occasion of the International Menswear Fair, Pitti Immagine Uomo, now in its 96th edition, Harmont & Blaine moves to Florence to present the world premiere of its new Spring-Summer 2020 Men's collection, inspired by an ordinary Laundry Day, which aims to tell the story of how laundry laid out in the sun speaks of summer, of sun and clean skies that at the same time tell and speak, of the habits and tastes of those who use them.

News 01.04.2019

HARMONT & BLAINE IS BACK ON TV

The dachshund brand is back on TV on the main Italian television networks: Mediaset and Sky. The TV commercial is the short film entitled “I Bellissimi” written and directed by Brando De Sica, which tells the story of the Spring Summer 2019 collection.

EVENT 09.01.2019

SHORT FILM FOR SS19 PREMIERE #IBELLISSIMI BY BRANDO DE SICA

An exclusive première débuts the latest episode of Harmont & Blaine’s Italian Journey, this time in Positano, and celebrates the new partnership with creative duo Brando De Sica and Francesco Carrozzini, the names behind the new Spring-Summer 2019 campaign. At the 95th Pitti Immagine Uomo, the stunning setting of the Galleria Eduardo Secci at Piazza Carlo Goldoni 2 in Florence was the backdrop for the premiere of the new campaign “An Italian Journey. Positano” and the short film #iBellissimi, by Brando De Sica.

News 27.11.2018

HARMONT & BLAINE WISHES YOU HAPPY HOLIDAYS!

During the Christmas holiday period, Harmont & Blaine store windows will be dressed in red, with a display dedicated to the year’s most eagerly-awaited festivities.
The Christmas atmosphere will be enhanced by a special themed pack free to customers.

NEWS 27.10.2018

HARMONT & BLAINE NEW OPENING: 4 NEW SHOP-IN-SHOPS IN SPAIN

The four new openings confirm the well-established partnership between the dachshund brand and the El Corte Inglés shopping mall chain. The new openings in the Sabadell, Cornellá, Tarragona and Jaén centres take the number of Harmont & Blaine shop-in-shops in ECI, Spain to 20.

News 20.10.2018

A SHOWER OF COLOURS, THE OMNICHANNEL CAMPAIGN TO PRESENT THE NEW FW18 COLLECTION

With its “A Shower of Colours” multichannel project, Harmont & Blaine offered its customers a free customised umbrella to celebrate the arrival of autumn. Installations of umbrellas with coloured dachshunds, the brand’s iconic signature logo, framed all the windows of stores in Italy and France, on the website and in the H&B shop-in-shop in the Rinascente department store.

News 29.09.2018

H&B NEW OPENING: EL CORTE INGLÉS – CASTELLON AND AVENIDA DE FRANCIA

The partnership between Harmont & Blaine and “El Corte Inglés” goes from strength to strength. With the opening of two shop-in-shops in the Avenida de Francia, Valencia and the Castellon centres in the stunning setting of Valencia’s Costa Blanca, the number of ECI stores where the dachshund brand is present has now risen to 17.

News 01.09.2018

“AN ITALIAN JOURNEY. VENICE.” THE FW 18-19 ADVERTISING CAMPAIGN.

Harmont & Blaine’s Italian Journey moves to the city on the Lagoon with photography by Francesco Carrozzini and elegant storytelling that enhances and promotes the FW18 collection.
The new collection draws inspiration from a journey through time, where man searches for elements that recall his roots and traditions to combine them in a globalised and technological urban context.

News 28.05.2018

H&B NEW OPENING: MARSEILLES – PRADO

A new Harmont & Blaine shop has opened in the Prado shopping centre in Marseilles, in the heart of Provence.
The over-60 m² Harmont & Blaine space continues the spirit of the Italian Style concept of the other boutiques, and carries the Men’s clothing and footwear collections.

NEWS 18.05.2018

H&B EVENT: PRIVATE COCKTAIL PARTY IN CANNES

During the 71st Cannes Festival, from 8 to 19 May, the Cannes boutique opened its doors to celebrate this international event. The windows of the French boutique were wearing red for the occasion, with sound effects that simulated typical Red Carpet camera flashes and applause.
A private cocktail party with a Mediterranean feel and a special gift closed the week devoted to international cinema.

NEWS 27.04.2018

H&B NEW OPENING: THE DACHSHUND COMES TO VITORIA-GASTEIZ!

The Harmont & Blaine shop-in-shop opens in Spain’s El Corte Inglès, the biggest department store group in Europe, in the town of Vitoria-Gasteiz, in the heart of the Basque Country. The over-60 m² Harmont & Blaine space continues the spirit of the Italian Style concept of the other boutiques, and carries the Men’s clothing and footwear collections.

NEWS 21.04.2018

H&B EVENT: 57TH SALONE DEL MOBILE, MILAN.

Harmont & Blaine celebrates Milan’s 57th Salone del Mobile with an exhibition of the craftsmanship of its native land, bringing Vietri ceramics and its iconic Vietri polo shirt to the Corso Mateotti store windows.
A cocktail party with a Mediterranean feel and a special gift close the week devoted to design.

News 10.04.2018

H&B PRESS DAY: THE COLOURS OF THE NEW FW 18-19 COLLECTION AND NEW PROJECTS IN THE PIPELINE CAPTURE THE ATTENTION OF THE PRESS

In the stunning setting of the Milan showroom with a specially-designed cosy, colourful installation, we presented the new arrivals for the Harmont & Blaine Fall Winter 2018 Collection to designers, fashion writers and fashion magazine editors.

NEWS 23.03.2018

H&B PROJECT: EASTER CAMPAIGN – JOIN THE HUNT!

In occasione della Pasqua, Harmont & Blaine invita tutti i clienti a giocare all’interno dei punti vendita, fisici e digitali, cercando il proprio uovo per scoprire un regalo speciale.
Prendendo spunto dalla tradizionale “Easter Egg Hunt” anglosassone, il brand del Bassotto invita i suoi clienti a scovare e fotografare le uova nascoste all’interno dei negozi e a cliccare quelle presenti sulle pagine del sito. I clienti ricevono un link che comunicherà il regalo/codice sconto a loro riservato.

EVENTO 22.03.2018

HARMONT & BLAINE INVITES YOU TO THE CINEMA!

Harmont & Blaine has chosen over 800 UCI Cinema and The Space Cinema theatres throughout Italy to present the new Spring Summer 2018 advertising campaign video. From 22 March to 5 April, the advertising campaign video shot by Francesco Carrozzini will be screened before the start of every film showing.

NEWS 16.03.2018

H&B NEW OPENING: MEXICO CITY

ARTZ Pedregal Shopping Mall on Mexico City’s south side is the exceptional location for H&B’s ninth store in Mexico.
With an over-90² m space and two large display windows looking onto the mall on the ground floor, Harmont & Blaine fully embraces the ARTZ Pedregal project, a large shopping mall spanning over 50,000 m².

EVENTO 03.03.2018

GET READY FOR SUMMER! THE NEW HARMONT & BLAINE JUNIOR SUMMER CAMPAIGN.

The Harmont & Blaine Junior Spring Summer 2018 Collection is a journey to explore the beauty of our area, telling the story of a collection of pieces suited to each and every moment of the day while still being smart and stylish.

NEWS 03.03.2018

H&B PROJECT: THE STORE WINDOWS IN MILAN AND PARIS BLOOM WITH FLOWERS!

A trunk full of summer shirts, sweaters and footwear ready for a journey for Him, a wardrobe full of flower prints and summer products for Her. This is the Dachshund brand’s mood for its new Spring Summer 2018 collection in the windows of its Milan and Paris flagship stores.

NEWS 16.02.2018

H&B NEW OPENING: CHINA – TAIWAN

Harmont & Blaine is opening a second store in Taiwan in the Mega City Mall located in Banqiao, one of the country’s most important and densely populated districts.
The store, with its two display windows, is situated alongside those of the world’s top fashion names in Taipei’s biggest shopping mall, which features a striking all-glass façade in contrasting angles and curves.

EVENTO 02.02.2018

“AN ITALIAN JOURNEY. PORTOFINO.” THE NEW SS18 AD CAMPAIGN BY FRANCESCO CARROZZINI

In the wonderful setting of Portofino, Justin Joslin and Annabelle Belmondo are once again the stunning protagonists of a new chapter in Harmont & Blaine’s Spring Summer 2018 ad campaign, “An Italian Journey” shot by Francesco Carrozzini’s expert hand.