The dachshund logo makes its debut in the new luxury complex at Palacio de Hierro. Harmont & Blaine strengthens its long-standing partnership with the luxury department store Palacio de Hierro by unveiling a shop within the new Mítikah complex, which opened its doors to the public on 22 September in the Benito Juárez district, south of the capital. The brand with the dachshund mascot opened a directly operated shop-in-shop in the men's clothing area, located on the 2nd floor of the building, offering local customers and tourists from all over the world an exclusive selection of garments and accessories characterized by that unique combination of creativity, color and comfort at the heart of the company’s vision. Inspired by Harmont & Blaine's Mediterranean origins and Italian heritage, the space has been exclusively designed in every detail to reflect the brand's new image through contemporary textures with color playing a leading role. Sleek materials and finishes combine wood and brushed steel elements with the latest high-tech tools for an innovative and dynamic shopping experience. The new shop reinforces and broadens Harmont & Blaine's retail presence in a market that has always valued the brand, its aesthetics and its codes of Italian style and quality, already expressed in Palacio de Hierro’s 14 leading locations across Mexico City, Estado de Mexico and Foranea. The new Mítikah center is the largest shopping complex in Latin America with an impressive architectural development of 120,000 square meters spread over five floors including 280 locations consisting of boutiques, restaurants and entertainment areas. The building is flanked by a lifestyle center, a medical center and the tallest tower in Mexico City, complete with residential and office spaces.