H&B News
HARMONT & BLAINE LAUNCHES A SPECIAL CAPSULE COLLECTION WITH ANDREA POMPILIO ON SCHEDULE DURING THE NEXT MILANO MODA UOMO
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With a view to a stylistic evolution aimed at affirming with new freshness the founding values of the brand - color, brightness, nonchalance and a decidedly Italian idea of preppy - Harmont & Blaine announces the collaboration with Andrea Pompilio for a special capsule collection in which the brand’s own codes are interpreted with subtle irreverence. Marco Pirone, CEO of Harmont & Blaine, says: «Our DNA is strong. Equally strong is the desire to meet a new, contemporary and international audience that can be complementary to the existing one. We identified Andrea Pompilio as the ideal partner in this path for the precision of his stylistic vision, and for the linguistic affinity between his world and ours. The idea is to surprise, without shocking, and Andrea's approach, his way of working with lines and color, adds a note of subtle experimentation to the Harmont & Blaine lexicon. The collection will follow its own distribution path, and is meant as an experiment whose duration for the moment is two seasons, but which could evolve further». Adds Andrea Pompilio: «Harmont & Blaine is a brand with which I am somewhat familiar: I have always seen it around me, I know its history and appeal quite well. I appreciate its sense of color, the proclivity for shirts, and then the Neapolitan origins which are an imprint of taste and esprit, and which partly belong to me for biographical reasons. Ours was a natural and stimulating encounter, which I translated into an idea of masculine wardrobe made of pieces that can dialogue with a new audience. It is a challenge that I find enriching for both of us, and that I wanted to sign off with the idea of Made in Naples». Andrea Pompilio's capsule collection for Harmont & Blaine will be presented with a special video content on schedule during the next edition of Milano Moda Uomo.